Finding brands that work with influencers is necessary if you want to become a paid influencer. But it can be an intimidating task trying to find those brands!
Where are you supposed to start?! Who do you reach out to? Should you wait for brands to ask you to collaborate first?
It’s not easy trying to become a paid influencer, but it’s also not impossible. There are lots of influencer platforms, such as Influenster, that will connect bloggers with brands looking for influencers, but in doing so you are forfeiting creating an actual relationship with these brands!
And a word of advice: it’s better to for influencers to work directly with brands so you can develop an ongoing relationship that leads to more paid collaborations.
The best tactic is to reach out to brands (when possible) to secure collaborations, and forgo the middleman!
In this post you are going to walk away with:
- a free media kit
- an in-depth blueprint to pitching companies
- a list of over 100 brands that collaborate with bloggers (broken down by niche)
If you want to become a paid influencer, whether that means being able to pay off your phone bill each month through your collaborations or by having a full-on career as an influencer, keep reading and download my free Blogger’s Blueprint, which includes email templates for you to use, brands to pitch, how to find brands to pitch, what to include in your media kit AND a free customizable media kit!
When I started blogging, I did it because I wanted to grow a name for myself as a graphic and web designer. Partnerships and monetizing my blog didn’t even come to mind at first. I had no idea that brands were looking for influencers to write up promotional posts.
At first, I thought that collaborations CAME to you. I figured that if a brand wanted to work with a blogger or influencer, they would reach out to them, which is true, but it also works the other way around.
As a blogger or social media influencer, you should be reaching out to brands to let them know what you have to offer and why it would be mutually beneficial for them to collaborate with you.
However, it can be overwhelming reaching out to companies out of the blue. Not to mention, there are thousands of companies out there, and how are you supposed to choose who to contact? Well, I’ve done a bit of the work for you!
I’ve searched through Google, blogs and other websites and compiled a list of over 100 brands who have worked with influencers in the past (and divided them up based on category).
Reaching out to brands who have already collaborated with influencers means they already have a budget set in place for bloggers, and may be more likely to want to work with you as opposed to reaching out to companies who have no interest in working with bloggers or social media influencers.
Before you decide to reach out to anyone, make sure you have crafted the perfect pitch and have a professional media kit ready to go, complete with your logo (don’t have a media kit? No problem! I’ve created a free media kit template just for bloggers like you!).
Brands Looking for Influencers
Beauty and Fashion Brands Looking for Influencers
- Aussie Hair Products
- Avon
- Burberry
- Clarisonic
- Colgate
- COVERGIRL
- CVS Pharmacy
- Dove
- Givenchy
- Hair Cuttlery
- Head & Shoulders
- Hudson’s Bay
- Johnson & Johnson
- JORD
- Klorane
- LovelyLoot
- Lush
- NARS Cosmetics
- Nexxus
- Nioxin
- Pavepara
- PRIMP Network
- Proctor & Gamble
- Rimmel
- Sephora
- Shoppers Drug Mart
- Silk’n
- Smashbox
- Urban Decay
Fitness Brands Looking for Influencers
- Danskin
- Matrix Fitness
- Polar Global
- Propel Electrolyte Water
- Reebok
- Vital proteins
- Weight Watchers
Home & Decor Brands Looking for Influencers
- At Home
- DefenderShield
- Home Decorators
- Ikea
- Thompson Ferrier
- Universal Pictures Home Entertainment
Food & Drink Brands Looking for Influencers
- Blue Diamond Almonds
- Cavetools
- Casa Noble Tequila
- Coffee K-Cup® Pods
- Coffee Mate
- Country Crock
- Crystal Head Vodka
- Dunkin’ Donuts
- International Delight
- IZZE
- Jimmy Dean
- Keurig
- McDonalds
- Old El Paso
- Peapod
- Planters Peanuts
- Sargento Foods
- SodaStream Canada
- Starbucks
- VEEV Vodka
Children’s Brands Looking for Influencers
- American Girl
- Babies R Us
- Carter’s
- Johnson & Johnson
- Mama Koala Cloth Diapers
- Oshkosh b’gosh
- Pampers
Pet Brands Looking for Influencers
- Blue Buffalo
- Dognition
- Fancy Feast
- K9 Advantix
- Kriser’s Natural Pet
- Merial
- Nestlé Purina
- Pergo
- PetSafe
- Purina Cat Chow
- Wellness Pet Food
Technology Brands Looking for Influencers
- Comcast Small Business
- Hewlett Packard
- Samsung
- SanDisk
- Virtual PBX
Miscellaneous Brands Looking for Influencers
- Autotrader
- BLACK+DECKER
- CommunityAmerica Credit Union
- Hallmark Signatures
- JC Penney
- Kia Motors America
- Kleenex
- Macy’s
- Old Spice
- Oriental Trading Company
- Sharpie
- Target
- UncommonGoods
- Walgreens
- Walmart
Tips for Becoming a Paid Influencer
As you can see, there are lots of brands looking for influencers. Don’t forget to download my Blogging Blueprint where you will learn my special trick for finding all these companies and finding even more brands looking to work with influencers!
This article may include affiliate links. As an Amazon Associate I earn from qualifying purchases.
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7 Comments on “Brands Looking for Influencers”
Hey Dana! Thanks for this list .. it’s super helpful! At the bottom when you say places like Walmart and WalGreens.. can you give an example about how to approach big businesses like these? Would you email them and give a pitch of what your plan would be or?
XO, Katie | http://www.meshkomoments.com
Hi Katie!
I’d definitely recommend reaching out directly to the companies. Regardless of your audience size, this post has some helpful tips for how to pitch companies and what to include in your media kit: https://www.dananicoledesigns.com/work-with-brands/
Hope that helps!!
Xo
I have been blogging for a little over two years, but I still have a small following. Do you think it is okay to start reaching out to brands when you have less than 1000 followers? Thank you for this list!
A small and engaged audience is highly valuable! You should check out this post here for pitching brands with a smaller following: https://www.dananicoledesigns.com/work-with-brands/
Thank you! It was really helpful!
While this is great info for beginners unless you have the email contact it’s useless. This is click bait just like all the rest. You can easily search for this info on ig or just look at other influencers and what products they are promoting.
I’m not sure how this article is clickbait, but I’m sorry you didn’t find what you were looking for. Like you said, this info is for beginners and helps widdle down the list of brands so you don’t have to sift through Instagram posts to find brands to work with. I hope you find what you need going forward; best of luck with your blog.